Rebranding

Fastned

My role: art-direction

Team: GRRR

Fastned continues to grow rapidly. Not only in the Netherlands, but they are well on their way to own 1000 fast charging stations across Europe. Exclusively with electricity from the sun and wind.

Fastned is not really into advertising. Therefore, the visual style reflects what the brand is about: unconventional and super simple to use. No thick designer sauce. But clear typography, playful shapes and the sunny yellow as their recognizable brand color.

This ‘unbrand’ is a solid design foundation for the next growth phases of Fastned.

More about this case on the GRRR website.

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